About Us

Just over four years ago, 3030 Autosport set out with a mission to change the game for racers, custom builders, and race teams when it comes to buying wheels. We wanted to make things simple and personal—allowing our customers to get the exact wheels they need, with the right fit and a wide range of finishes to choose from.

Our wheels didn’t stay a secret for long. Before we knew it, they were tearing up drag strips, dominating autocross events, and catching eyes at car shows across the country. The word was out: 3030 Autosport was offering forged performance wheels directly from the manufacturer, without compromise.

With more than 30 years of experience in the wheel industry, we created 3030 Autosport with a few key principles:

Bring premium, forged wheels to racers and performance car enthusiasts at prices that beat offshore cast alternatives.
Provide expert support with fitment, measurements, and tire sizing.
Manufacture everything under our roof to ensure unbeatable quality.

In four years, we’ve more than doubled in size annually, expanded our CNC capacity, and quadrupled our lineup of designs. To those who’ve been with us from the start—thank you! To those we’re just meeting—we’re here to help you build something extraordinary.

Thanks for reading our About Us page—seriously, not many do! ?

See you soon,
Keith Kern & Philip Watson
Owners, 3030 Autosport

A collage of wheel manufacturing at our facility just west of Indianapolis.

Custom Made-to-Order Forged Wheels for Perfect Fit and Style

At 3030 Autosport, every set of our forged wheels is custom made-to-order, meticulously engineered and crafted from the ground up for each customer and their specific vehicle. We don’t just create the wheel style and finish color you desire – we also offer personalized sizes and fitments tailored to your vehicle’s needs and driving applications. Whether you're seeking a unique look or increased performance, we can deliver custom sizes, lug patterns, and backspacing/offset options. Our flexibility in design ensures a perfect fitment for almost any vehicle, all while maintaining the strength and precision of our forged wheel designs.

Premium In-House Custom Finishes for 3030 Autosport Forged Wheels

At 3030 Autosport, every forged wheel is custom finished in-house at our Indianapolis manufacturing facility. This meticulous, hands-on process begins with highly-detailed hand-finished metal textures and inspection, ensuring flawless quality. Each wheel is then coated with a premium, professional tech-applied powder coat, providing unmatched consistency and durability compared to mass-produced alternatives. We offer virtually any color, with a wide range of in-stock options available. For three-piece wheels, you can even choose custom color combinations for the center, inner rim, and outer rim, giving you full control over your wheel's final appearance.

Precision Race Engineering for Track and Street Performance

Every 3030 Autosport forged wheel is crafted using advanced computer-simulated finite element analysis and tested beyond SAE standards with real-world load variables to ensure superior strength, safety, and performance. Our wheels incorporate cutting-edge features like weight-relieved spokes, hidden titanium or Grade 8 fasteners, exposed ARP fasteners, and precision-engineered centers. With innovative design and complex manufacturing techniques, 3030 Autosport forged aluminum wheels deliver exceptional durability, speed, and striking aesthetics, making them the ultimate choice for high-performance driving on both the track and the street.

Proudly Made in America

Every 3030 Autosport forged wheel is custom built entirely in-house at our manufacturing facility in Terre Haute, IN, near Indianapolis. Our team is made up of passionate car enthusiasts and skilled American craftsmen who are dedicated to producing the world’s finest custom high-performance lightweight automotive wheels. Using aerospace-grade materials, advanced manufacturing techniques, and state-of-the-art engineering technology, we ensure every wheel meets the highest standards of strength, performance, and precision. At 3030 Autosport, we take pride in delivering American-made quality to drivers everywhere.